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Let’s compare 2 exactly similar bonds side by side and the only difference is one with embedded call option.
Higher Initial Yield:
Since the issuer were given the option to call the bond, the issuer have to compensate the bondholder with extra yield. That is why a similar bond without call option would have a lower yield (higher price than the one with with a call option).
Price of Callable bond = Price of Option free bond – Option Cost
By purchasing a bond with call option at a lower price, assuming it did not hit the exercise price, the bond with a call option will produce a higher yield than a similar bond without the call.
Lower Overall Return:
As I/R falls the bond price will increase but the increase in price will ‘slow down’ as it gets closer to the exercise price. Whereas the price of a similar bond without a call option will continue to increase.