What’s the most effective but under-utilized skill in job hunting?
Networking.
Yes, having a well organized, crisp resume / CV is a good starting point in any job search.
But in this article, we will focus on learning how to network, why it is important for your career, and 7 easy networking tips to kickstart this habit. These work even when you’re a beginner like a college student, and/or an introvert.
The good news is, networking is a skill that anyone can learn, it just requires practice. And since networks take time to build, it’s best to start now as you never know when you need it.
Let’s dive in!
Nonsense.
You may think you don’t know anyone who can help you in your job search.
Before you think that:
You may have heard of the six degrees of separation: the idea that everyone is six or fewer steps away, by way of introduction, from any other person in the world.
In finding your ideal job, we believe that you should be able to find a useful contact within 1 or 2 degrees: friends of friends, or at most, friends of friends of friends.
Just tapping into 2 degrees, you could be reaching Richard Branson, Larry Page, Amartya Sen – never mind someone from a company you’re targeting.
So tap that network. Tap it like a maple tree.
Then you need some tough love.
As mentioned earlier, the job market is not a fair battleground. You need and will use every advantage you can.
The ability to network effectively is a genuine career and business skill, and if you fight against learning and utilizing it, you will fall behind.
If you’re embarrassed that you’re asking for job-related favors from people you know, try keeping these points in mind:
Start with a list of 20 people you’d like to connect with, start building those relationships today. Doing it only when you need it is too late, simply because good relationships (just like friends) take time to find and build!
Who should be in this list?
It could be people in your target industry of choice, peers, ex-colleagues, headhunters, etc. Typically in that order of importance.
Spend some time researching the specific person you want to meet, and check whether you have friends that know them already and would introduce you directly. I personally would focus on this more than the usual ‘networking events’.
Start small, aim to connect professionally twice a week. Feel free to increase as you see fit, but it’s all about making it a habit so it comes naturally to you.
Who are the super networkers?
You can spot them quite easily: they’re friendly, they know a ton of people (check out their Facebook or LinkedIn contacts) and are quite busy generally. Oh, don’t forget to spruce up your CV and LinkedIn profile too.
Send a nice and brief email, or make a quick call. Ask them for help & advice over coffee. Take a genuine interest in them too, you’re building a relationship (and friendship) after all. It is not a transaction. People will always prioritize helping people that they like.
How do you be like them? Easy.
Take an interest in others, ask questions, and more importantly listen and remember. Once in a while, think of two people who should know each other but don’t, and introduce them. Follow up with them later to learn whether that introduction was worthwhile, so you can get better at making introductions.
Keep on practising, and watch your network grow.
The phrase ‘good communication skills’ is misplaced and confusing.
It’s much better to think in simpler terms – you need to make the person you’re networking with like you.
That means don’t talk over or ignore the person, be attentive, be interesting. If you become friends, they’ll want to help you.
That said, asking for a job as soon as you meet someone can immediately set you off on the wrong foot. It just doesn’t work that way.
Make it clear that you’re asking for advice on how to apply, more information on roles, and always be appreciative with whatever help you’re given.
Try not be transactional about networking. Do not offer something because you want something in return. Instead, show a genuine interest in something you and the other person have in common.
When it comes to asking for a favour – BE SPECIFIC:
Networking is not something you ‘switch on and off’.
In fact, ‘networking’ is simply a fancier term for ‘being friendlier to people and making and effort at staying in touch’.
That’s simply what it is, and it also means that it’s a lifestyle rather than a concentrated effort when you need a job.
Good relationships take time, but not as long as you think if you work on it but let it develop as its natural pace. It’s kinda like dating really. Rushing makes things awkward and weird.
Because relationships are progressions, follow-ups are important. If you’ve bad memory, make notes about the person and summarize the meeting outcome in a spreadsheet to remind you.
It’s OK to email, but bear in mind that their inbox are probably swamped. Follow up by email again after a week even if you have not heard back.
It’s OK if that person doesn’t respond, every bit helps to remind him/her of you, and sometimes they just don’t have time to respond, but it doesn’t mean they’ve forgotten about you, especially if you’ve been writing to offer a connection or relevant information to that person, i.e. looking out for them.
Humans have a tendency to want to reciprocate, so the more you show you’re looking out for someone, the more likely that person will begin to keep you in mind as well.
Maintaining your network may not be as hard as it sounds. In this day of LinkedIn, Facebook and email, it’s easy to continue to stay in touch, and reach out to people. Say hello, send an interesting article, ask about their family. It’s the little things that matter.
Review your efforts after 1 month and meeting 20 new people. You’ll be surprised how many more new opportunities you’ve discovered through this.
Do you have further tips to add on how to network better? Up for taking the 1 month networking challenge? Comment below or share your progress with us in the Forum!
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@DollarsToDonuts: Awesome. We'll be adding to the board over the next few weeks, but you can sign up for it already!
What a great series of articles! And once again your timing couldn't be more perfect. I am in the middle of a job search (equity research) that began two months ago and have been networking like crazy. People help who they like, so it pays to heed your advice of befriending your network.
Thanks DollarsToDonuts! We're thinking of setting up something job/career focused in our forum as well - do you think that's something you'd be interested in?
Definitely! For me in particular that would be great and I'm sure others taking the CFA are doing it to prepare for a career move so it would be a great addition to your site.